If, the over 6 million mobile apps in the popular app stores, Android and iOS, hint towards anything it’s this: developing an app has now become a marketing pillar.

With people spending more time on mobile apps than on their desktops, developing an app is the perfect marketing strategy for any company looking to establish a stronger connection with their customers. Not to mention, it’s now become one of the most effective tools to help scale a business.

Now that you have decided to develop an application for your business, you need to answer the most important question: Native or Cross Platform i.e. Hybrid?

Mobile App Development Platforms

Image Credit: dotnet-tricks.com

Make no mistake Peerbits prides itself, and vehemently advises all its clients, to go the Native route.

“Native apps will always be far more superior to the best cross-platform apps out there.” says Peerbits’ senior project manager Sahil Modan.

That being said, there are certain business objectives, such as budgets and business strategies (e.g. reach maximum penetration by launching for several app stores at once), which are best supported by a cross-platform app. So, after careful consideration, you’ve decided a Cross-Platform app, it is.

What’s next?

Find out which Mobile Framework will be perfect for your business Application. Here are a few mobile frameworks that are most commonly used by app developers because of their ease-of-use and near-native quality of the apps:

1. Ionic

Although still considerably young, Ionic is a mobile framework that’s growing in popularity because of its Twitter-like bootstrap. It’s a front-end framework that lets you build mobile apps with HTML5, CSS3 and JavaScript, with a keen focus on UI interactions.

It comes with the option of using SASS and AngularJS for scripting applications and many UI components such as tab bar, header/footer, toggle, buttons etc. It currently supports iOS and Android apps.

2. PhoneGap

It was one of the first frameworks in the cross-platform app development game. It’s one of the most popular mobile development frameworks, now owned by Adobe. Like Ionic it’s a front-end developer friendly tool. Front end developers can utilize their skills with HTML5, CSS3 and JavaScript to create an app across multiple platforms like Android, iOS, Windows, Blackberry, Amazon Fire, Ubuntu and Tizen among others.

However, not all device features are equally supported across all platforms. One feature that differentiates PhoneGap from other frameworks, is its Developer App. Changes made locally, through the developer app, can be previewed instantly on the devices running the respective OS.

However, some developers find that apps made via PhoneGap can come out laggy, performance wise.

3. Xamarin

This is a relatively new comer, but it’s quickly becoming the go-to app development framework for many developers. Unlike other frameworks, Xamarin uses C# to code apps and then compiles them for various platforms, which affords it’s apps near-native capabilities. It also reduces the code-to-launch time considerably. Not to mention the cost savings.

One of the biggest advantages of Xamarin is that the code can be shared directly with a PHP based server. It also works seamlessly with Microsoft’s Visual Studio, allowing developers to work in an environment they’re already comfortable with.

Xamarin is by far the favorite app development framework over at Peerbits. We’ve developed quite a few nifty apps with it.

Go Native

At their core app development frameworks are there to make life easier for the developers. Not all frameworks are made equal – not every framework can support all device features. In such cases, developers often use plugins, which ultimately affect the performance of the app.

Native Apps Performance

Even if your app functions with near-native capabilities, you will find out that over time, the app starts degrading i.e. more bugs, frequent crashes etc. While, another drawback of going the cross-platform route is the apps’ inability to adapt to the changes whenever there’s a new OS update.

For these reasons, and more, we are strong advocates of going Native. In a nutshell, native apps are:

Faster; because the code is far more flexible and runs seamlessly

Enhanced UX/UI

New app features can be integrated quickly and easily, without compromising the existing ones

Can leverage the complete range of the device’s hardware, without affecting the performance

Here are some of our apps that we are extremely proud of, and guess what? They’re all Native.

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Have an app you’d like to have built? Discuss with our senior developers directly. We are ready for new projects.